How was OVERMAN born?
The two guys in the photo wanted to speak to the world.
We wanted to share the values and thoughts that have accompanied our lives - and thanks to which we can be ourselves today.
Not because we think we’re important.
But because we see that the values upon which all of humanity was built are slowly fading from the world.
A Hungarian traditional archer once put it like this:
“Don’t follow our ancestors - follow what our ancestors followed.”
We are dwarfs standing on the shoulders of giants, so we can see farther than our ancestors ever could. We owe them this: to live with their legacy, and to become better than we were yesterday.
But how could we help people when tens of thousands of influencers inflate and cheapen the world’s noblest thoughts 24 hours a day?
The (third) drink in the photo brought forth the most obvious idea in the world:
Let’s print what we want to tell the world on a T-shirt.
Let’s create a uniform: something that anyone can wear to stand for timeless values.
Because there must still be real women and men who haven’t been corrupted by the modern world’s identity crisis, and who proudly carry in their hearts everything that makes us human.
And that’s how OVERMAN was born.
An inner framework. A moral compass. OVERCOME yourself.